Tourism Ireland CLG Tenders & Contract Awards
What Tourism Ireland CLG buys, who wins its contracts, and how suppliers get seen
Tourism Ireland CLG has nothing open for bidding today. Its last notice closed on 20 April 2026. 2 tender notices have come from this buyer since monitoring began.
Tourism Ireland CLG has awarded 88 contracts totalling €347.7M between 2013 and 2026. Top supplier by disclosed value is Mediabrands International Limited (1 award).
Its three largest suppliers hold 64% of the disclosed value. 3 companies have won here in more than one year. 13 of the 64 awards with a published bid count drew a single bidder.
Public buyers rarely change supplier mid-contract. The opening is usually a new requirement, not a switch.
Follow the companies already winning Tourism Ireland CLG contracts
0
Open now
2
Tender notices tracked
88
Contract awards
€347.7M
Disclosed value
€5.3M
Average per award
60
With named winner
Tourism Ireland CLG
| Contracting Authority | Tourism Ireland CLG · Active Irish public buyer |
| Top Incumbent Winners | Mediabrands International Limited · Grey London |
| Extended Panel (#3+) | Hugo and Cat · Maxmedia Ireland Limited · Metaverse Mod Squad UK Ltd |
| CRO & Spend Radar | CRO B1/B10/C1 status, supplier concentration share, and >EUR 20k purchase-order spend |
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No open tenders from Tourism Ireland CLG right now
Last tender closed on 20 April 2026. New notices publish daily. Set up an alert below or check back tomorrow.
Related sectors with live tenders
Recently closed
Most recent 2 of 2Public Relations Services for Tourism Ireland in the German Market
Tourism Ireland CLG
Global PR Evaluation Services including Online Media Monitoring Services
Tourism Ireland CLG
Closed notices are retained as a signal of what this authority actually procures. Deadlines have passed, do not bid.
Awarded in 2026
Tourism Ireland CLG has 3 published contract awards in 2026 tracked on Tenderwatch, worth €1.4M across the 3 awards with published values.
Top winners in 2026
- CMS Marketing1 award
- CARMA Ltd1 award
- Azeus UK Ltd.1 award
Top suppliers awarded
- 1.Mediabrands International Limited1 · €210.0M
- 2.Grey London1 · €9.0M
- 3.Hugo and Cat1 · €7.4M
- 4.Maxmedia Ireland Limited1 · €7.4M
- 5.Metaverse Mod Squad UK Ltd1 · €5.1M
- 6.Orange Logic LLC1 · €3.0M
- 7.RED C Research and Marketing Ltd2 · €2.5M
- 8.Carma International Limited1 · €1.5M
- 9.Elevations Exhibition and Design Ltd2 · €1.4M
- 10.MMGY Global1 · €1.2M
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Year-by-year
| Year | Awards | Value |
|---|---|---|
| 2013 | 1 | - |
| 2015 | 2 | €700k |
| 2016 | 4 | €1.2M |
| 2017 | 6 | €60.3M |
| 2018 | 10 | €16.7M |
| 2019 | 3 | €5.2M |
| 2020 | 9 | €4.4M |
| 2021 | 6 | €3.9M |
| 2022 | 8 | €11.7M |
| 2023 | 14 | €20.4M |
| 2024 | 10 | €220.3M |
| 2025 | 12 | €1.6M |
| 2026 | 3 | €1.4M |
How Tourism Ireland CLG Evaluates Tenders (Price vs Quality Scorecard)
Across 48 graded eTenders notices, Tourism Ireland CLG evaluates 100% of competitions on Price & Quality (MEAT) and 0% on Lowest Price Only.
Primary Regime
100% MEAT
48 MEAT · 0 Price Only
Typical Weighting Split
30% Price / 70% Quality
OGP Professional Services MEAT benchmark
Typical Contract Term
48 months
Median across 94 contracts (avg 49.8m)
Contracts Expiring in the Next 6 Months (180-Day Re-Tender Window)
View all 457 expiring Irish contracts ->3 active Tourism Ireland CLG contracts over EUR 100,000 have an estimated end date within the next 180 days based on published OGP award terms.
| Contract & Incumbent | Value | Term | Est. End |
|---|---|---|---|
| Audit of Causeway Coastal Route [CCR] Incumbent: The Paul Hogarth Company | €120k | 24m | 17 December 2026 |
| Publicity & PR Services in the German Market Incumbent: Hansmann PR Brunnthaler and Geisler GmbH | €475k | 60m | 21 January 2027 |
| Warehousing and Distribution Services - German Speaking Markets | €215k | 36m | 14 February 2027 |
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By value band
- €25k-€50k2 · €80k
- €50k-€144k9 · €957k
- €144k-€360k14 · €3.1M
- €360k-€1M17 · €8.7M
- €1M-€5M21 · €31.9M
- Over €5M7 · €302.9M
Competition intensity
- Awards with bid data
- 64
- Sole bidder (no competition)
- 13
- Most contested award
- Strategic and Creative Services
- 23 bids received
Least contested above 1 bid: Legal Services - Establishment of 5 Single-Party Framework Agreements V2 (2 bids)
By procedure
- Open Procedure: 53
- Competitive Procedure With Negotiation: 7
- Restricted Procedure: 28
Supplier intelligence
Top-3 suppliers account for 63.8% of €355.0M total disclosed value, a market-concentration signal.
| Supplier | Share | CRO status | Other bodies (join 4) |
|---|---|---|---|
| Mediabrands International Limited | 59.2% | - | - |
| Grey London | 2.5% | - | - |
| Hugo and Cat | 2.1% | - | - |
| Maxmedia Ireland Limited | 2.1% | Normal | also won Not disclosed across 1 other Irish body → |
| Metaverse Mod Squad UK Ltd | 1.4% | - | - |
Repeat winners
Suppliers awarded contracts by Tourism Ireland CLG in two or more separate years, from published award notices.
| Supplier | Awards | Active years |
|---|---|---|
| 247meeting (Ireland) Ltd | 2 | 2016, 2020 |
| Elevations Exhibition and Design Ltd | 2 | 2023, 2025 |
| RED C Research and Marketing Ltd | 2 | 2020, 2023 |
Buyer Competition & Concentration Scorecard (Framework-Deduplicated)
Computed from 88 published OGP contract awards (CC-BY 4.0), deduplicating multi-lot framework ceiling repeats.
Single-Bidder Award Rate
20.3%
13 of 64 bid-disclosed awards received 1 tender
Top Supplier Spend Share
79.5%
Top 3 suppliers: 85.8% across 45 winners
Winner Concentration (HHI)
6,364
0 to 10,000 scale on deduplicated spend (<1,500 unconcentrated)
Export 88 awarded contracts (CSV & JSON)
TenderWatch ProAward history (88 records)
| Date | Title | Winner | Bids | Procedure | Value |
|---|---|---|---|---|---|
| 15 April 2026 | Event Management Services | CMS Marketing | 5 | Open Procedure | €200k |
| 10 March 2026 | Global PR Evaluation Services including Online Media Monitoring Services | CARMA Ltd | 5 | Open Procedure | €1.1M |
| 26 January 2026 | Board of Directors Application Software and Associated Services | Azeus UK Ltd. | 3 | Open Procedure | €40k |
| 23 December 2025 | Provision of a SAAS Applicant Tracking System [ATS] with Integrated Workflow Management | Tribepad Limited | 10 | Open Procedure | €200k |
| 25 November 2025 | Mobile Voice and Data Communications and Associated Products and Services [Republic of Ireland based Staff] | undisclosed | 1 | Open Procedure | €40k |
| 13 October 2025 | Business Continuity Management and Planning Services | RAB Consultants | 5 | Open Procedure | €125k |
| 8 October 2025 | Provision of Post-Event Evaluations for Tourism Ireland Overseas Events | The Innovate Room | 3 | Open Procedure | €220k |
| 19 September 2025 | Provision of a Public Relations Service for the Denmark and Sweden markets, plus Media Monitoring Services in Denmark, Sweden, Norway and Finland. | EHRENBERG SØRENSEN Kommunikation | 2 | Open Procedure | €187k |
| 11 June 2025 | Provision of EMail Service Automation and Supporting Services | Zeta Global Limited | 1 | Open Procedure | - |
| 28 May 2025 | Exhibition Stand Services Including Design, Build, On-Stand Facilities, Support and Maintenance for B2B Events Stands - Europe, North America and Other Locations | Elevations Exhibition and Design Ltd | 4 | Open Procedure | - |
| 14 April 2025 | Frontline Managers Development Programme | AAB People Consulting Limited trading as AAB | 19 | Open Procedure | €120k |
| 13 April 2025 | PR Services Switzerland | Gretz Communications AG | 5 | Open Procedure | €218k |
| 30 March 2025 | Public Relations Services for Tourism Ireland in The Netherlands and Belgium - BeNe | Check-in PR | 7 | Open Procedure | €198k |
| 30 January 2025 | PUBLIC RELATIONS SERVICES IN THE CANADIAN MARKET | Fever Pitch Marketing Communications Inc. | 3 | Open Procedure | €117k |
| 16 January 2025 | Social Media Management Tool Services | HootSuite Media Inc | 3 | Open Procedure | €150k |
| 15 November 2024 | Media Planning and Buying Services | Mediabrands International Limited | 5 | Competitive Procedure With Negotiation | €210.0M |
| 1 November 2024 | Professional Services (Coast-to-Coast Capital Investment Scheme) | esc construction consultants | 2 | Open Procedure | €50k |
| 25 October 2024 | Services for MS Defender for Endpoint Migration | Threatscape Ltd | 4 | Open Procedure | €120k |
| 1 October 2024 | Support and Development Services for Microsoft Dynamics 365 Customer Insights - Journeys | UNIPARTNER IT SERVICES S.A. | 8 | Restricted Procedure | €440k |
| 16 September 2024 | ICT Security Services Solution | Waystone Compliance Solutions (IE) Limited | 11 | Open Procedure | €160k |
| 9 September 2024 | Public Relations Consultancy Services for Tourism Ireland's Italian Market | AT COMUNICAZIONE DI ALESSANDRA AGOSTINI | 4 | Open Procedure | €130k |
| 15 April 2024 | Audit of Causeway Coastal Route [CCR] | The Paul Hogarth Company | 4 | Open Procedure | €120k |
| 8 March 2024 | Strategic and Creative Services | Grey London | 23 | Competitive Procedure With Negotiation | €9.0M |
| 1 March 2024 | UK Mobile Services | Barclay Digital Service | 1 | Open Procedure | €60k |
| 14 February 2024 | Exhibition Stand Services - France | LAPS CONCEPT | 4 | Open Procedure | €210k |
| 20 December 2023 | GLOBAL TRAVEL INSIGHTS | RED C Research and Marketing Ltd | 3 | Open Procedure | €1.5M |
| 20 December 2023 | Media Monitoring Services for Tourism Ireland's US Market | Pressrelations Inc. | 1 | Open Procedure | - |
| 10 December 2023 | DAM/2024 Digital Marketing Asset Management Services To provide a 3rd Generation Digital Marketing Asset Management System | Orange Logic LLC | 13 | Competitive Procedure With Negotiation | €3.0M |
| 21 November 2023 | Warehousing and Distribution Services - German Speaking Markets | undisclosed | 2 | Open Procedure | - |
| 6 October 2023 | DESTINATION MARKETING SERVICES – NEW ZEALAND | Rodney Walshe Ltd | 1 | Open Procedure | €400k |
| 12 May 2023 | Provision of an Influencer Marketing Tool and Associated Services | Klear.com Ltd | 1 | Open Procedure | €560k |
| 12 May 2023 | Provision of Advertising & Media Consultancy Services | creativebrief uk ltd | 3 | Open Procedure | - |
| 5 April 2023 | Provision of Social Media Services | Metaverse Mod Squad UK Ltd | 13 | Restricted Procedure | €5.1M |
| 2 April 2023 | Destination Marketing Services for Tourism Ireland in Austria | AVIAREPS Ges.m.b.H. | 1 | Open Procedure | €410k |
| 2 April 2023 | Destination PR Consultancy Services for the GB Market | Finn Partners | 12 | Restricted Procedure | €756k |
| 16 March 2023 | Exhibition Stand Design, Build, Support and Related Services | Elevations Exhibition and Design Ltd | 6 | Open Procedure | €1.4M |
| 15 March 2023 | Central Content Commissioning Agency Services | Maxmedia Ireland Limited | 3 | Restricted Procedure | €7.4M |
| 1 February 2023 | test framework | undisclosed | - | Restricted Procedure | €1.0M |
| 3 January 2023 | Provision of Microsoft Power BI Services | Civica NI Limited | 12 | Open Procedure | - |
| 8 December 2022 | ICT Hosting & Related Services | BT Ireland | 3 | Open Procedure | €420k |
| 17 July 2022 | Exhibition Stand Design, Build, Storage and Support Services for the German Market | Harnisch creativ planning GmbH | 2 | Open Procedure | €320k |
| 21 May 2022 | IP Network Services | COLT Technology Services Limited | 2 | Restricted Procedure | €1.1M |
| 16 March 2022 | Key Account Management Framework Services | Crowe | 1 | Open Procedure | - |
| 7 March 2022 | Strategy Development Consultancy Services | Ernst and Young | 5 | Open Procedure | €750k |
| 4 March 2022 | Website Enhancement, Development, Management & Support Services | Hugo and Cat | 7 | Restricted Procedure | €7.4M |
| 2 March 2022 | ICT Support & Infrastructure Services | Radius Solutions | 5 | Restricted Procedure | €820k |
| 12 January 2022 | Research Services for Segmentation Refresh | Millward Brown | 5 | Open Procedure | €850k |
| 12 November 2021 | Graduate Development Programme for Tourism Ireland | undisclosed | 3 | Open Procedure | €2.3M |
| 19 August 2021 | Research and Strategic Consultancy Services Framework Agreements | Coyne Research | 7 | Restricted Procedure | €3.0M |
| 17 August 2021 | Lot 2 - Multi-Party Framework for Ad-hoc Consumer Research (both Qualitative and Quantitative) | undisclosed | - | Restricted Procedure | €1.8M |
| 28 July 2021 | Provision of Pension Administration and Advisory/Management Services [Single-Party Framework Agreement] | Xafinity Consulting Limited | 1 | Competitive Procedure With Negotiation | €900k |
| 17 July 2021 | Provision of Direct Marketing Services for Tourism Ireland in the United States | MMGY Global | 2 | Restricted Procedure | €1.2M |
| 14 May 2021 | Publicity & PR Services in the German Market | Hansmann PR Brunnthaler and Geisler GmbH | 12 | Restricted Procedure | €475k |
| 17 December 2020 | Design, Implementation and Maintenance of a B2B and Corporate Website including the Provision of a Content Management System | Arekibo Communications | 10 | Restricted Procedure | €500k |
| 27 November 2020 | Provision of Firewall Support & Managed Services | Ward Solutions Limited | 4 | Open Procedure | - |
| 17 November 2020 | Provision of Web Conferencing Services | 247meeting (Ireland) Ltd | 6 | Open Procedure | - |
| 21 October 2020 | Online News Media Monitoring & Media Evaluation Services Across 20 Markets | Carma International Limited | 8 | Restricted Procedure | €1.5M |
| 15 September 2020 | Provision of an ICT Security Services Solution | Rits | 9 | Open Procedure | - |
| 7 August 2020 | Media Monitoring Services in Australia / New Zealand | Isentia | 2 | Open Procedure | - |
| 25 June 2020 | Distribution & Warehousing Services in the US Market | undisclosed | 2 | Open Procedure | €1.4M |
| 8 May 2020 | COVID-19 Research Programme | RED C Research and Marketing Ltd | 8 | Open Procedure | €1.0M |
| 3 March 2020 | Provision of Specialist Golf PR Consultancy Services - GB Market | The Azalea Co. Ltd | 1 | Open Procedure | - |
| 27 June 2019 | Provision of A Global Managed Payroll Service Solution including Associated Services | Forvis Mazars | 1 | Open Procedure | €115k |
| 24 February 2019 | Central Content Commissioning Agency Services | undisclosed | - | Restricted Procedure | €4.5M |
| 16 January 2019 | PROVISION OF DESTINATION PR CONSULTANCY SERVICES IN THE GB MARKET | undisclosed | - | Restricted Procedure | €556k |
| 7 October 2018 | Provision of Data Management System & Services | undisclosed | - | Open Procedure | €2.5M |
| 5 October 2018 | PROVISION OF EMAIL SERVICE AUTOMATION POWERED BY ARTIFICIAL INTELLIGENCE [AI] | undisclosed | - | Open Procedure | €1.0M |
| 21 September 2018 | Destination Marketing Services - General Sales Agency(s) for Mainland China & Hong Kong | undisclosed | - | Restricted Procedure | €2.7M |
| 26 August 2018 | Provision of VOIP & NETWORK Support, Maintenance and Upgrade Services | undisclosed | - | Restricted Procedure | €300k |
| 1 July 2018 | Destination Marketing Services / General Sales Agency for Tourism Ireland in Switzerland & Austria | undisclosed | - | Open Procedure | €660k |
| 27 May 2018 | Destination Marketing / General Sales Agency for New Zealand | undisclosed | - | Open Procedure | €325k |
| 2 May 2018 | Marketing Technology: Systems Integration Services | undisclosed | - | Restricted Procedure | €7.0M |
| 25 March 2018 | Provision of Destination Marketing Services / General Sales Agency for Mainland China & Hong Kong | undisclosed | - | Restricted Procedure | €1.1M |
| 6 March 2018 | Provision of Internal Audit Services | Deloitte Ireland LLP | 1 | Open Procedure | - |
| 1 March 2018 | Provision of a 2nd Generation Digital Marketing Asset Management System | undisclosed | - | Competitive Procedure With Negotiation | €1.1M |
| 19 October 2017 | Advertising and Marketing Communications Services | undisclosed | - | Competitive Procedure With Negotiation | €57.0M |
| 5 July 2017 | Exhibition Stand Design, Build, Storage & Support Services in the German Market for the ITB Berlin | undisclosed | - | Open Procedure | €200k |
| 29 June 2017 | Provision of Exhibition Stand Design, Build and Support Services in the GB Market [Multi-party Framework Agreement] | undisclosed | - | Restricted Procedure | €600k |
| 18 June 2017 | Implementation, Maintenance and Support of a Suite of Human Resources Software Packages | undisclosed | - | Restricted Procedure | €250k |
| 3 March 2017 | Provision of Wide Area Network [WAN] Services | undisclosed | - | Restricted Procedure | €2.4M |
| 23 February 2017 | Provision of On-site ICT Support Services - Dublin | undisclosed | - | Restricted Procedure | €420k |
| 23 March 2016 | Community Forum Management / Social Media Engagement / Contact Centre Services | undisclosed | - | Restricted Procedure | - |
| 22 March 2016 | Website Enhancement, Development, Management and Support Services | undisclosed | - | Restricted Procedure | - |
| 14 March 2016 | Direct Marketing Services, both online and offline, in the United States Market | undisclosed | - | Restricted Procedure | €1.2M |
| 28 January 2016 | Webinar and Teleconferencing Software Services | 247meeting (Ireland) Ltd | 1 | Open Procedure | - |
| 12 June 2015 | Provision of Managed Services [including ICT Service Desk] and Hosting Services plus Supporting Professional Services | undisclosed | - | Restricted Procedure | - |
| 11 March 2015 | Exhibition Stand Design, Build & Support Services for the US Market including IMEX America Trade Fair 2016 | undisclosed | - | Open Procedure | €700k |
| 27 September 2013 | Legal Services - Establishment of 5 Single-Party Framework Agreements V2 | ByrneWallace LLP | 2 | Competitive Procedure With Negotiation | - |
Open-market vs limited-competition mix · average bids · SME-access ratio
Procurement Intelligence
Tourism Ireland CLG is a North-South body responsible for marketing the island of Ireland overseas to boost tourism, operating across 13+ international markets with a significant annual procurement spend exceeding €30 million on marketing services.[1][3] Its core functions center on global promotional campaigns, media buying, digital strategies, and professional services like PR and data analytics.[1][5][9] Primary procurement categories include media strategy and buying, direct marketing, Power BI services, and public relations, with recent awards totaling hundreds of millions over multi-year terms.[1][3][5]
Strategic Context
Tourism Ireland recently awarded a major €210 million (over 7 years, ~€30m/year) global media buying contract to UM, covering TV, digital, social, OOH, and search across 14 markets, indicating sustained heavy investment in international advertising post-2025 tender.[1][3] Other recent awards include Microsoft Power BI services in 2023 and direct marketing for the US market with multi-year options subject to budgets.[5][7] No specific published procurement strategies or capital programmes were identified in recent sources, but spending aligns with recovery and growth in overseas tourism promotion.[1][2]
Typical Suppliers
- Global media agencies like UM (IPG) and incumbents such as OMD for multi-market media buying[3]
- Tech service providers for tools like Microsoft Power BI implementations[5]
- Direct marketing firms specializing in regions like the US[7]
- PR agencies for international tourism promotion[9]
- Administrative service providers related to tourism affairs, e.g., Rodney Walshe Ltd[8]
Supplier Tips
- Monitor eTenders.gov.ie closely for media, digital, and PR opportunities, as Tourism Ireland frequently publishes national notices alongside TED for high-value contracts[2][5]
- Highlight multi-market experience and global capabilities in bids, given the scale of awards like the €210m media contract across 13+ markets[1][3]
- Prepare for competitive processes with 4-7 year terms including extensions, backed by strong ROI evidence from tourism campaigns[1][7]
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Updated 27 April 2026
Tourism Ireland CLG market guides
How Tourism Ireland CLG buys, broken down by sector: award patterns, top suppliers, and bid-readiness steps.
Other major buyers
The most recent Tourism Ireland CLG tenders subscribers were alerted to:
Last updated 6 November 2026. Award dataset coverage begins 2013-09-27. Sentinel TED values (€0, €1) are excluded from totals and averages.